In-store Experience Archives - Medallion Retail
X

Our Blog

In-store Experience

Search & Filter

07/26/22

Our Top Retail Blog Picks, Just for You!

From trend spotting and retail pop-up, to developing in-store marketing strategies to help navigate ongoing business challenges, we’ve collected some of our ‘Best Of’ retail blog posts for your perusal and enjoyment. Packed with insights and observations, we’re sure you’ll find more than a few ideas and approaches that will make you think differently about your business and the opportunities that lie ahead.

07/26/21

Physical Retail: The Secret to Omnichannel Success

Who says summer break isn’t meant for learning? Here’s how one lesson went down: A college kid bought his girlfriend a birthday present online. They then broke up before her birthday. The kid, used to only receiving gifts, had no

07/02/21

Returning to Physical Retail: A Second Chance at Connecting with Shoppers

In our June blog “Retail Personalities: How 5 Brands Excel at Expressing Theirs,” we wrote about the passionate and sometimes cult-like love that consumers have for some of their favorite retailers and brands and how these physical retail businesses have

05/26/21

Retail Personalities:
How 5 Brands Excel at Expressing Theirs

I had an interesting childhood growing up with a mother who dressed windows and retail displays in Southern Florida. Many memories of tagging along with Mom while she draped windows in fabric, outfitted mannequins and stapled lots of things to

04/29/21

Brick-and-Mortar Retail: The New Playbook for In-Store Experiences

The past year was more than rough for physical retail. It was devastating. Adding the effects of the Covid-19 induced shutdowns and restrictions to the steady, decades-long erosion of middle-class income resulted in 30 major retailers filing for bankruptcy. While

03/24/21

Shopper Education: Tuning into the Shopper’s In-Store Channel

If the pandemic taught us anything, it’s that whatever type of product we want can usually be at our doorstep in no time at all. Some things that were ordered on a Monday afternoon would show up Tuesday. And show

02/22/21

March Madness Shopping: Bringing Fun and Exploration to the Customer Experience

As we come up on the NCAA’s March Madness schedule, we should take a minute to remember how the college basketball tourneys played out in March 2020. In what seems like a lifetime ago, teams and fans readied for college

11/30/20

Insights 2020: Our 3 Most Popular Blogs

To say that 2020 was a year of endless challenges and accelerated changes would be an understatement.  However, in the face of such tumult, one core truth has remained consistent:  that those retailers best able to identify and meet the

10/22/20

Old-School Marketing Techniques for Today’s Covid-19 Weary Shoppers

“At present we are in a period of massive disruption and it is not clear how shopping patterns will evolve…” —Neil Saunders, GlobalData Retail Managing Director     While life certainly has been different over the past seven months thanks to Covid-19,

10/06/20

Counter Displays: 7 Design Principles

The objective of any POS display is to win the hearts and minds of customers by way of effective branding while selling more product. Successful point-of-purchase display design is the result of a careful decision-making process that combines marketing strategy,

08/19/20

Discovery and Disruption: Supermarkets Can Break the Routine with DTC

The Routine is Real No matter how nice a grocery store is, at some point the “been there, done that” monotony of shopping trips can be pretty uninspiring…especially when you realize you’ve been contemplating salad dressing for more than five

08/04/20

Shopping Mall Adaptive Reuse: The Phoenix Will Rise

Imagine driving to an arboretum, walking through a botanical garden and observing the slow movements of students in a Tai Chi class. You walk past a farmers market and make a mental note to pick up some locally grown peaches

06/04/20

New Norms/New Pathways to Purchase

As Stores Reopen: 5 Points of Consideration Sometimes out of crisis, there arises opportunity. COVID-19 forced a shutdown for most retailers across the nation. Now, as many brick-and-mortar stores plan their reopenings, they’re realizing just how much of a whole

05/19/20

Signs of the Times

Back when the coronavirus shutdown began in the U.S. (was it really just two months ago?), consumers who ventured to the few retailers deemed essential were met with safety protocol signage in the form of handwritten signs regarding mandatory masks

04/27/20

Our Top Blog Picks, Just for You!

Reentering the retail arena may call for innovative approaches. After all, your shopper will have many reasons to want to get out and about. Why ​not welcome them back in new and unexpected ways? To help you to start thinking

04/06/20

Pop-Up Prevails: Key Points of Reentry into Retail

Right now, there are 10 things on my shopping list. None of these are even remotely related to cosmetics, apparel or jewelry. I don’t think I’m alone in this. Our shopping needs at the moment are focused on necessities, like

03/09/20

Grow DTC Offline with Pop-Up + Dynamic QR

If you’ve been reading the news about DTC lately, you may be under the impression that DTC is faltering. Challenges faced by brands like Harry’s and Brandless have dominated the news recently, giving reason to pause when assessing the continued

02/11/20

An International Brand’s U.S. Retail Launch: Designing the Display

At-home coffee brewing has always been a mainstay of U.S. households. The industry has seen everything from percolators to Mr. Coffee, but nothing revolutionized the market quite as much as the introduction of single-serve capsules. The global market for coffee

01/24/20

Super Bowl In-Store Marketing: A Story to Be Told

While most people are stocking the fridge with drinks, decking out in team colors and making sure their new home theater is ready for the crowd on Sunday, we’re already thinking about Super Bowl 2021. Specifically, how to make the

Partnering with Farmers Markets
12/04/19

Partnering with Farmers Markets to Expand Your Brand: See What’s Growing

Farmers markets have been around for generations. Interestingly, while some aspects of retail are in flux, farmers markets are booming—expanding in both number and array of offerings. Today, there are more than 8,700 farmers markets across the U.S. No longer

[id^="_form"]
[id^="_form"]
[id$="_submit"]
[id$="_submit"]
[^;]
[^;]
[?&]
[?&]
[^&#]
[^&#]
[(d+)]
[(d+)]
[elem.name]
[elem.name]
[+_a-z0-9-'&=]
[+_a-z0-9-'&=]
[+_a-z0-9-']
[+_a-z0-9-']
[a-z0-9-]
[a-z0-9-]
[a-z]
[a-z]
[el.name]
[el.name]