
01/05/21
2021 Trends to Watch and Why
What have we learned in 2020? I suppose the most critical thing we all learned from 2020 (aside from baking a mean soda bread from scratch or becoming experts at Zoom calls) is that nothing stays the same. Finding our
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10/06/20
Counter Displays: 7 Design Principles
The objective of any POS display is to win the hearts and minds of customers by way of effective branding while selling more product. Successful point-of-purchase display design is the result of a careful decision-making process that combines marketing strategy,
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09/18/20
Customer Loyalty Programs: The Most Effective Tool in Your Marketing Arsenal
If your wallet has ever looked anything like mine, chances are that at one point in time it was loaded with stacks of customer loyalty cards. In those early days of customer loyalty programs, it was on the customer to
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