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04/01/22

Can Brand Partnerships Help Shift to Thrift?

While inflation and rising gas prices fuel further financial woes, many have been caught in the middle. Navigating around high prices and product availability has some shoppers seeking alternative channels to shop, like thrift shops. Medallion explores the growing shift to thrift and how brand partnerships could help.

01/05/21

2021 Trends to Watch and Why

What have we learned in 2020? I suppose the most critical thing we all learned from 2020 (aside from baking a mean soda bread from scratch or becoming experts at Zoom calls) is that nothing stays the same. Finding our

Retail Generation Z
08/08/17

Making Friends With Gen Z

They seek Shopper Moments. And they have little patience for the brand that lacks street cred.