Hudson Yards Opens in NYC – Is This the New Face of Retail?
If you live in New York City, you’ve watched it grow. If you work in retail anywhere in the world, you couldn’t escape the media blitz. It’s finally arrived – Hudson Yards opened on Manhattan’s far West Side last Friday. We sent our Medallion Retail team to experience it in person. Emphasis on “experience it”
LEARN MORE >Beauty Is in the Eye of the Omnichannel Retailer
For the beauty industry, 2018 was a perfect 10. Brands both big (including L’Oreal and Olay) and small reported meteoric sales growth, continuing the trend from 2017. Newer names like Fenty Beauty, Kylie Cosmetics and Glossier captured headlines and caught fire on social media, riding a wave of attention from younger shoppers. Now everyone wants a bit
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Retail Pop-Up Solutions: Malls Aren’t Dead – They’re Evolving
Thirty years ago, suburban malls were the center of life for Americans, especially American teenagers. Malls were where you went to find a prom dress or a new pair of jeans; the food court was where you gathered with friends or flirted with your high school crush. Today’s teens still prioritize these important tasks –
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Why Old School and New School Home Decorating and Home Goods Brands Need to Team Up to Reach Millennials
If you’re a millennial, you’ve probably come across a targeted Instagram ad for new home decorating icon Buffy comforters. Or perhaps you saw the Casper mattress ad campaign on your daily subway commute. Maybe your friend is sporting some new kitchen tools from Material. While the home decorating market has traditionally been dominated by a handful of massive
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Will Digital Personalization be the Top Retail Trend of 2019?
In 2019, we have more choices than ever before. And maybe that’s a bad thing. Or… maybe not. It depends if the choices lead to true and meaningful digital personalization. See for yourself: when women search for make-up concealer on Amazon, they’ll get back over 10,000 (!) results – but which one of the thousands
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Pop-Up Fails: 4 Crucial Pitfalls to Avoid
We’ve talked a lot about the benefits of a well-executed pop-up. A good pop-up is a memorable consumer experience, a buzz generator, and a brand invigorator. But all pop-ups aren’t created equal. Pop-up fails simply fall short – wasting your time and money or, worse, creating a bad rep for your brand. With the proliferation
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A Tale of Two Toy Stores: FAO Schwarz vs. CAMP
Toys “R” Us is gone. The question has become: who will fill the void? From Party City’s Toy City pop-ups to JC Penney’s expanded toy sections to Kroger’s Toys “R” Us-branded sections, stores across the retail spectrum have entered the ring. But where these replacements have fallen short is the lack of focus on toys
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Inclusivity Is the New Wave of Retail – Here’s How to Implement
Diversity and inclusion have become buzzwords in retail – and across industries. But in retail, it’s about more than just cultivating a diverse boardroom or an inclusive work environment. It’s about showing the consumer where you stand through your products and your campaigns. Many companies have gotten in trouble for not being inclusive. Just look at
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New Year, New Ideas: The Five Biggest Retail Trends We Expect in 2019
For all its ups and downs, 2018 saw a lot of interesting retail trends. But now that the bubbly has stopped flowing and the sparklers have fizzled out, we’re taking out our crystal ball to look into 2019 retail trends. Trend #1: The Dissemination of Pop-Ups Living in the nucleus of retail paradise here in
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