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Retail Marketing Ideas, Insights and Instigations

Strategy

Hot Design Trends: Retail@StreetLevel

POSTED BY: Bradley Daves on 11/17/17

It’s a challenge to continuously find fresh ways to visually present your brand and your products to an already over-stimulated shopper. How do you grab her attention? “Wow” her? Draw her into your story? That takes something new. Lucky for you, we know new. The Medallion Retail team literally hits the streets, exploring store windows

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Strategy

Increase Your Shelf Esteem: 5 Ways to Help Your Product Sell Itself

POSTED BY: Bradley Daves on 11/07/17

Have you ever gone into a store to buy a single item and left with a cartload of things you hadn’t intended to buy? Retail experts Rich Kizer and Georganne Bender share why that happens, and how to make it happen in your store. 

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merchandising
Strategy

Six Outdoor Signage Fails

POSTED BY: Bradley Daves on 10/31/17

A great Shopper Moment™ begins with an eye for detail and flawless execution of the fundamentals. Even with something as basic as outdoor signage. ESPECIALLY with something as basic as outdoor signage.

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retail signage
Strategy

Building Store Traffic; 5 Ways to Win the DIY Shopper

POSTED BY: Bradley Daves on 10/24/17

How can home improvement retailers help their shoppers get their hands dirty? 

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DIY Retail Marketing
Strategy

Last-Minute Social Media Marketing Hacks

POSTED BY: Bradley Daves on 10/17/17

Is your brand’s social presence starving for some Halloween spirit?

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Retail social media marketing
Strategy

Eleven More Ways to Shine as a Little Brand in a Big Box Store

POSTED BY: Bradley Daves on 10/10/17

You can have a significant impact on sales by making sure your brand name appears all over the store – even if your actual product doesn’t.

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Big Box Display
Strategy

Fourteen Ways To Shine as a Little Brand in a Big Box Store

POSTED BY: Bradley Daves on 10/03/17

How does the little guy get his fair share of shelf space?

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retail shelving
Strategy

Is Anyone Even Seeing Your In-Store Displays?

POSTED BY: Bradley Daves on 09/26/17

Compliance at the individual store level is critical to the success of any promotion.

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Display compliance
Strategy

Wheel-World Retail Success; Making the Case For Rolling Fixtures

POSTED BY: Bradley Daves on 09/19/17

Mobile in-store shelving creates new opportunities for retailers seeking to create meaningful Shopper Moments™. 

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Mobile Retail Display
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