From trend spotting and retail pop-up, to developing in-store marketing strategies to help navigate ongoing business challenges, we’ve collected some of our ‘Best Of’ retail blog posts for your perusal and enjoyment. Packed with insights and observations, we’re sure you’ll find more than a few ideas and approaches that will make you think differently about your business and the opportunities that lie ahead.
New In-Store Challenges: How labor shortages and supply chain issues require different thinking in store
A great start It seems like such a short while ago when we were beginning to see the light of day on this pandemic-challenged economy. Shops reopening, retailers and other businesses optimistic that consumers would soon return with enthusiasm to
Have you ever opened your closet to get dressed for work or an appointment and felt completely uninspired by seeing the same clothes you’ve worn time and time again? Did you ever wonder if perhaps your in-store signage and displays
In 2008, the retail world, at least in the U.S., faced multiple challenges and on many fronts. As online buying began to grow in step with shoppers’ comfort with this channel, the pull of foot traffic from brick-and-mortar stores to
Who says summer break isn’t meant for learning? Here’s how one lesson went down: A college kid bought his girlfriend a birthday present online. They then broke up before her birthday. The kid, used to only receiving gifts, had no
I had an interesting childhood growing up with a mother who dressed windows and retail displays in Southern Florida. Many memories of tagging along with Mom while she draped windows in fabric, outfitted mannequins and stapled lots of things to
The past year was more than rough for physical retail. It was devastating. Adding the effects of the Covid-19 induced shutdowns and restrictions to the steady, decades-long erosion of middle-class income resulted in 30 major retailers filing for bankruptcy. While
As we come up on the NCAA’s March Madness schedule, we should take a minute to remember how the college basketball tourneys played out in March 2020. In what seems like a lifetime ago, teams and fans readied for college
If February 2020 feels like a decade ago, you’re not alone. Last year was one of the most challenging—and felt like one of the longest—ever faced. And to think, it started out relatively normal, with casual debates about Prince Harry
The Routine is Real No matter how nice a grocery store is, at some point the “been there, done that” monotony of shopping trips can be pretty uninspiring…especially when you realize you’ve been contemplating salad dressing for more than five
Farmers markets have been around for generations. Interestingly, while some aspects of retail are in flux, farmers markets are booming—expanding in both number and array of offerings. Today, there are more than 8,700 farmers markets across the U.S. No longer
Soon to be released on DVD, Incredibles 2 has already stirred up a world of marketing buzz for movie retail partnerships. For the cinematic release in June, Disney partnered with no fewer than 14 brands ranging from McDonald’s to Zillow. The
Fido, Buddy, Mr. Cat, Crackers the bird. Americans adore their pets. Millennials, owning 35% of all pets, especially consider themselves more than just pet owners. They’re pet parents,lovingly referring to Spot as their precious child and demanding nothing short of perfection
Across the country, a dichotomy is taking place on store shelves: well-known (and well-funded) products are now elbow to elbow with small, emerging microbrands. The up-and-comers aren’t necessarily spin-offs, developed in the R&D facility of some large conglomerate. These new
How many times have you heard a shopper exclaim, “Those Rococo-inspired chairs in the corner make me want to buy sweaters in every color you have!”? Never. Because it’s retail store merchandising, not retail store decorating. Interior decorating speaks to
We know that consumers prefer shopping in physical stores, and that the shopper experience is paramount. Ergo, retail marketers, the answer is simple: shower your guests with attention. Unless she wants you to leave her alone. The shopper is giving
CBRE’s The Future of Retail | 2030 looks at the state of shoppers and shopping 13 years from now. Forty fascinating insights demonstrate the continued evolution of buying and selling.
You’re spending a precious few minutes reading a marketing blog, so it feels safe to assume that you are 1) a marketer, 2) curious about the ever-changing world in which you work, and 3) someone who can read. So this list
A couple of days ago (on I-Can’t-Believe-I’m-Doing-This Sunday, which I just invented to fall between Small Business Saturday and Cyber Monday), I ventured out into retail world to do some basic marketing reconnaissance. I saw some decent displays, bumped into
Have you ever gone into a store to buy a single item and left with a cartload of things you hadn’t intended to buy? Retail experts Rich Kizer and Georganne Bender share why that happens, and how to make it happen in your store.