Fashion Inclusivity for Every Body
This post was adapted from our article published in Fashion Mannuscript on October 2nd, 2019 A couple of decades ago, labels like “big & tall” and “plus-sized” marginalized consumers with different sizing needs from the rest of the retail market. Fashion inclusivity was not a priority for most retailers. From drab displays to less-than-ideal placement,
LEARN MORE >Increase Sales with Retail Partnerships
on 09/23/19The holiday shopping season is retail’s biggest breadwinner, bringing in nearly 30% of annual sales each year and climbing. While the amount of holiday shoppers turning to e-commerce continues to grow, brick and mortar is still the method of choice for buying gifts. Even a majority 55% of tech-obsessed Gen-Z customers report planning to head
LEARN MORE >
Window Display Goes Big Just in Time for Holiday
on 09/16/19In a world where we are bombarded with constant information, art is still one of the biggest forms of inspiration. When harnessed in the retail sphere, art draws customers in, evokes emotion and tells a story. Window display is a highly visual experience and in high-volume foot traffic environments, where hundreds—if not thousands—of customers pass
LEARN MORE >
Fitness Retail Gets Shopping Centers Into Shape
on 09/09/19Wouldn’t it be great to work out, socialize, grab a juice, and go grocery shopping—and do it all at the same location? Ten years ago, you might have to drive all over town to check off all of your errands and self-care. Today, this type of all-in-one destination is practically the rule, not the exception.
LEARN MORE >
Home & DIY Retail Innovation with Tech
on 09/03/19The 2018 U.S. Census Bureau survey reports that there are 128 million households in the country covering apartments, home rentals, and home ownership (over double the 1960 count of 53 million households). Whether you are a renter or an owner, being a fixer upper today isn’t the laborious chore it used to be. Retail innovation brings
LEARN MORE >
Augmented Reality — Impact at Brick and Mortar Retail
on 08/26/19According to Gartner, by 2020, 100 million consumers will consistently use Augmented Reality (AR) to shop—both online and in-store. What’s more, 46 percent of retailers plan to deploy AR or VR technologies to forge a better customer experience. The data is clear: AR has evolved from a retail novelty to a must-have item. This interactive
LEARN MORE >
A Toy Story: In Retail, New Tech Toys Craft an AR Narrative
on 08/13/19Tech toys. For good and for bad, generations of kids are growing up more plugged in than ever. In fact, 84% of children aged 3-7 and 96% between ages 8-12 have access to their own internet-connected devices. In tandem with more tots going mobile, toy retailers have seen profits take a downturn—the Toys R Us 2018
LEARN MORE >
The Art of Retail: The Rise of the Pop-Up Department Store
on 08/07/19First, there were stand-alone pop-ups. Then, there were pop-up collectives, rooted in community. Now, retail is embracing a new kind of pop-up space modeled after the department store, but there’s a twist: these new pop-up department stores are showcasing digitally native D2C brands in prime real estate in areas—like Manhattan, where retail space is exorbitantly
LEARN MORE >
The New Face of Medical Retail: From Primary Care to Point of Sale
on 07/29/19Prior to the wellness boom, most people would only visit a doctor for the dreaded annual physical, or when something felt seriously wrong. There were clear lines separating medical and merchandise—but these lines are now blurring. With an increasing shift toward wellness as an essential part of our daily lives and the emergence of membership-only
LEARN MORE >